Why Davines

Why Davines?

At Moda Bella Salon & Spa, our commitment has always been to combine old-world rituals with ultimate wellness, offering our guests beauty experiences that are as nourishing to the soul as they are to the skin and hair. That philosophy is exactly why we chose to partner with Davines.

Founded in Parma, Italy, in 1983 by the Bollati family, Davines began as a research laboratory crafting high-end hair care for prestigious brands. By the mid-90s, they had created their own salon-exclusive products and, later, their [ comfort zone ] and Skin Regimen skincare lines for the world’s most discerning spas. Today, Davines is a Certified B Corporation—earning an impressive B Impact score of 123.5 (well above the 80-point certification threshold)—and is recognized globally for marrying luxury performance with sustainability, ethical sourcing, and regenerative practices.

At Moda Bella, we believe beauty should be thoughtful—never at the expense of the planet or its people. Davines shares that belief, formulating with natural-origin ingredients, partnering with Slow Food Presidium farmers, measuring their impact through Life Cycle Assessment, and maintaining carbon- and plastic-neutral commitments. Their Carta Etica mirrors our own core values: respect, artistry, and care for the community we serve.

In choosing Davines, we’re choosing:

• Exceptional performance—luxurious results without compromising hair and skin health.

• Environmental integrity—products that are as kind to the planet as they are to you.

• Shared values—a partner whose purpose aligns with our dedication to authentic, mindful beauty.

For us, Davines is more than a product line—it’s a continuation of our promise: to bring you beauty rooted in tradition, elevated by science, and guided by a responsibility to care for the world we share.